Playing devils advocate here; Do I agree? I dunno, maybe I'm just scared.
Shooting away as I write this. Rapid-fire, might not make sense:
I've been thinking about 'dead internet theory' for a minute.
Whilst I've been over here I've been bombarded with marketing funnels for 'how to create viral content' with AI, 'how to scale your social business with AI'... hell I've even watched a boatload of youtube videos on it, tracking these companies that act as one-stop-shop portals for creators to hock their wares on... IT'S ALL THE SAME SHIT mixed and repeated, again and again and again.
DIT has living rent free in my head like an unflushed turd and it's not pleasant. The collective noise on Social Media and Online is deafening - all to a point where I am starting to hate... and I don't want hate in my heart. Its allowing 'creators' (who like to put weasels in tutus) to turn the internet into attention quicksand that is quite literally everywhere. I just watched... (deleted) ugh it pissed me off.
I am in Dubai right now - which is not a city for walking. I grabbed the Metro 4 miles away from my hotel and walked back. This place is a fucking mirage. There are 2 economies here, not unexpected, and all I saw on the walk home was either stores to buy supercars, or stores to buy doorhandles for the never ending supply of new building projects going up. The only way to love being here is if you are rich enough to try and buy your happiness back through overpriced, and over sexed distractions.
There is no soul here.
Allowing people to create their own content through gen AI is going to be it's own form of death. What is real? What is the truth. Maybe you're onto something with those gatekept communities within worlds... this really is getting a little Ready Player One alreaddy.
Gatekeepers and taste-makers matter. I wouldn't have watched 'Conclave' if I hadn't heard of it through people I trust. Generating trust in content makers is key, and you see it all the time. Tastemakers can create trust, and yet we all turn off when they take the corporate dollar too hard and start shilling to get rich. Understanding the need for authenticity and maintenance of it is fucking crucial.
This is such a long conversation to be had, but there needs to be a way that reduces the noise, and I'm not entirely sure what shape that will take, or how the boundaries are enforced. We all want to stick it to the studios and get our own shit made, we just need to either embrace the future tech first - so we can try and re-create some of the A24 fanboi culture in the digital sphere as it moves forward.
Brilliant. Your most insightful talk Connor, which is saying a lot.
Idea: Write this up as a book analogous to The Writers Journey by Chris Vogler.
A couple other ideas:
—Living room Hologram screens connected to a module w which you download digital recordings of the I Love Lucy show, which then projects the episodes as precise holograms.
—Editing features allow you to view a hologram episode from any angle, colorize it, or use AI to replace a hologram of your dad as Jackie Gleason in a classic episode of The Honeymooners.
—You touched on the virtual immersive marketplace idea which seems inevitable. See Luc Bessons Marketplace scene in Valerian. Although the scene is goofy, a real virtual marketplace would allow anyone anywhere to shop together as avatars all in the same place.
Playing devils advocate here; Do I agree? I dunno, maybe I'm just scared.
Shooting away as I write this. Rapid-fire, might not make sense:
I've been thinking about 'dead internet theory' for a minute.
Whilst I've been over here I've been bombarded with marketing funnels for 'how to create viral content' with AI, 'how to scale your social business with AI'... hell I've even watched a boatload of youtube videos on it, tracking these companies that act as one-stop-shop portals for creators to hock their wares on... IT'S ALL THE SAME SHIT mixed and repeated, again and again and again.
DIT has living rent free in my head like an unflushed turd and it's not pleasant. The collective noise on Social Media and Online is deafening - all to a point where I am starting to hate... and I don't want hate in my heart. Its allowing 'creators' (who like to put weasels in tutus) to turn the internet into attention quicksand that is quite literally everywhere. I just watched... (deleted) ugh it pissed me off.
I am in Dubai right now - which is not a city for walking. I grabbed the Metro 4 miles away from my hotel and walked back. This place is a fucking mirage. There are 2 economies here, not unexpected, and all I saw on the walk home was either stores to buy supercars, or stores to buy doorhandles for the never ending supply of new building projects going up. The only way to love being here is if you are rich enough to try and buy your happiness back through overpriced, and over sexed distractions.
There is no soul here.
Allowing people to create their own content through gen AI is going to be it's own form of death. What is real? What is the truth. Maybe you're onto something with those gatekept communities within worlds... this really is getting a little Ready Player One alreaddy.
Gatekeepers and taste-makers matter. I wouldn't have watched 'Conclave' if I hadn't heard of it through people I trust. Generating trust in content makers is key, and you see it all the time. Tastemakers can create trust, and yet we all turn off when they take the corporate dollar too hard and start shilling to get rich. Understanding the need for authenticity and maintenance of it is fucking crucial.
This is such a long conversation to be had, but there needs to be a way that reduces the noise, and I'm not entirely sure what shape that will take, or how the boundaries are enforced. We all want to stick it to the studios and get our own shit made, we just need to either embrace the future tech first - so we can try and re-create some of the A24 fanboi culture in the digital sphere as it moves forward.
I think too hard.
It scares me.
Maybe that's not a bad thing.
Brilliant. Your most insightful talk Connor, which is saying a lot.
Idea: Write this up as a book analogous to The Writers Journey by Chris Vogler.
A couple other ideas:
—Living room Hologram screens connected to a module w which you download digital recordings of the I Love Lucy show, which then projects the episodes as precise holograms.
—Editing features allow you to view a hologram episode from any angle, colorize it, or use AI to replace a hologram of your dad as Jackie Gleason in a classic episode of The Honeymooners.
—You touched on the virtual immersive marketplace idea which seems inevitable. See Luc Bessons Marketplace scene in Valerian. Although the scene is goofy, a real virtual marketplace would allow anyone anywhere to shop together as avatars all in the same place.
https://youtu.be/d9Unv1xT1FM?si=Bhl6GANzNAHsSYK4